Read Now The Product Manager: The Guide on How the Dumbest Man in the Room Can Ship Great Products MOBI
- What is the bigger picture? - What are the goals? - What is the problem? - Is it a real problem? - Is this the right solution? - What is our priority?Any person involved in crafting and shipping products should ask themselves some (if not all) of these questions at least once a day. And this book is mainly about helping you remember that. In an ideal world, all organizations are great and work smoothly. Product managers learn the theory and apply it. Products are shipped and customers love them. Failure is just a boogeyman aimed to scare lesser PMs.That's obviously not the case. Not all companies are Netflix, Amazon or HP. In the real world, some organizations suck big time, products mostly fail, and well-intended product managers struggle - especially those at the beginning of their journey.In today’s fast-pacing environment exceptional product management is becoming a crucial factor in maintaining a sustainable competitive advantage. And while there are a lot of good resources out there meant to excite and offer the big picture of what it takes to be a good product manager, there is also an obvious lack of knowledge regarding the harsh realities on the ground.This book presents a repeatable and easy-to-follow methodology for successfully navigating these realities and iterating your way to product-market fit and beyond. It sits on a couple of product management principles that should become embedded in every PMs thought process:- One should listen and take notes;- Ideas should be considered mere hypotheses;- Opinions are worthless until the market proves otherwise;- Some problems don’t matter;- Building is just another step towards learning;- One should test before one builds.This book is intentionally short and practical, meaning that anyone will be able to apply everything they acquire the very same day.Happy producting!
